SEATTLE, Washington and CARTERSVILLE, Georgia – Greenfield Advisors, the well respected leader in mass appraisal techniques and complex valuations for litigation named Dr. Alon Bassok as Principal Data Scientist. Dr. Bassok joins the company as it extends its expertise into new industries and markets.

“Accurate and up-to-date data is at the heart of the real estate industry when it comes to compelling and useful research,” said Dr. Clifford Lipscomb, Greenfield’s Vice Chairman and Co-Managing Director. “Dr. Bassok brings years of experience to our analytical team, and we’re looking forward to continue to create bespoke products that will help our clients gain insight into their business decisions in a quickly-changing marketplace.”

Dr. Bassok comes to Greenfield from the Washington State Transportation Center where he led development of models to increase the efficiency of transportation within Seattle and King County.  Prior to that he was at the University of Washington and the Runstad Center for Real Estate Studies where he modernized the center’s data storage, curation and analytical tools. As the principal data scientist at Greenfield, Dr. Bassok will lead the Labs@Greenfield in developing and compiling large amounts of information into a usable format for researchers, statisticians, and analysts inside and outside of the company.

Dr. Bassok will continue to drive development of Greenfield’s Automated Valuation Models, real estate valuation tools that have aided a variety of clients all over the country in need of expert analysis of home values.

Greenfield Advisors’ future includes a range of unique products aimed at providing clients with not only the data they need, but also expert analysis of that data in such a way that it proves to be easily accessible, easy to understand, and available almost as soon as it is requested.

“Information is partly about speed, and we want our clients to have the information they need in as short a time as possible,” Dr. Lipscomb said. “Dr. Bassok brings a high level of expertise to our team that will help us build new ways to disseminate data and analysis to clients all over the world.”

About Greenfield Advisors
Founded in 1976, Greenfield Advisors is a boutique economic and financial analysis firm that provides government and private sector clients with customized consultations and advisory services. Best known for its analysis of complex economic, financial, and real estate situations in high-profile litigation matters, Greenfield Advisors also develops feasibility studies, business plans, and appraisals for its clients. Greenfield Advisors’ subsidiary, Bartow Street Capital LLC, serves as its investment banking and capital raising arm, and its subsidiary, Accre LLC, acts as an investment principal. Learn more about Greenfield Advisors by calling 206-623-2935 or visiting